Browsing All posts tagged under »marketing«

Ferris Consulting > Creating a Message that Helps You Attract Clients to Your Collaborative Practice

October 5, 2013

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From Elizabeth Ferris: One of the most important strategies to grow your Collaborative Practice is to master how you communicate the value of your services to potential clients. Creating a core message is the foundation for all marketing and communication activities and is essential to growing your Collaborative Practice.

Ferris Consulting > Strategies for Accelerating Your Collaborative Law and Mediation Practice

August 24, 2013

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From Elizabeth Ferris: The following are 3 strategies you can implement today to accelerate your Mediation and Collaborative law practice in a slow economic time: 1. Develop a road map for business development strategies. Imagine going on an important business trip that has no margin for error, you must make every connection. You would never […]

Ferris Consulting > Tips for Talking to the Media about Collaborative Practice

August 12, 2013

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From Elizabeth Ferris: You have two opportunities to attract the press. One is through initiating the story though a press release that you create or pitching a specific story concept to a reporter. The second is responding to a call from a reporter for a comment. The following tips will assist you in talking to […]